Rob Ford provides five lessons from the last election: https://swingometer.substack.com/p/5-lessons-from-the-last-election?utm_source=substack&utm_medium=email
He notes: 'Whatever comes next, there are more voters in play than ever. Traditional partisan alignments have been fading for decades, and the Leave and Remain tribal attachments forged in 2016 may also be losing their hold with Brexit off the agenda. Two of the three most volatile elections in modern history have come in the past decade, with almost half of voters switching sides at least once between 2010-17. '
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